Lead capture with your digital business card

With MyTaag, people leave their contact details right on your digital business card – in a lead form, with consent and without typos. You embed the same form on your website as a widget, and every lead lands in one place, ready for your CRM.

  • Made in Germany
  • Servers in Germany
  • Compliant with EU regulations
  • As seen on the German version of Shark Tank
Lead form on the digital business card after "Save contact" was tapped

Why contacts get lost after the conversation

A good conversation, a handshake, business cards swapped – and then? The paper card ends up in a jacket pocket, gets typed in days later with typos, or never at all. If the other person has no card with them, all you have is a name you might remember. Even when you share your digital business card, you often don't know who saved it.

For sales, that's expensive: every contact that isn't captured is a missed opportunity. And every contact sitting in a personal address book or a spreadsheet on someone's desktop is invisible to the company.

MyTaag turns the exchange around. Whoever opens your business card can leave their own details at the same moment – a two-way contact exchange, no app and no retyping. The contacts land as leads in your company, linked to your business card.

How lead capture works

Three steps from conversation to a lead in your list.

  1. Share your card

    You share your digital business card via NFC card, QR code, link or from your Wallet. The other person opens it in their browser.

  2. Fill in the form

    Before or after "Save contact", your lead form appears. The other person enters their name, email and other fields and gives consent.

  3. Work the lead

    The lead lands in MyTaag, linked to your business card. You add labels, assign an owner and turn it into a deal in the CRM.

Lead form

A lead form on your business card

You decide when the form appears: before the contact is saved, afterwards, or as soon as the business card opens. You choose the fields freely – name, email, phone, company, job title, website, address or a text field like "How can we help?" – and mark which ones are required.

  • One form for every cardThe form applies to all of your company's business cards. Submitted forms become leads, linked to the business card and its owner.
  • No typosPeople enter their own details – no more retyping paper cards.
  • Scan paper business cardsHanded a paper card after all? Scan and save it in the MyTaag app.
Lead form settings with display timing, fields, required fields and email opt-in

Website widget

The same form as a website widget

What sets MyTaag apart from many digital business card providers: you can also embed your business cards' lead form on your own website as a contact form.

Switch on the widget in the lead form settings and add it to your website with a short code snippet. Submitted forms land directly in your leads, tagged with the source "Website widget". That puts contacts from conversations, trade shows and your website in one list – with the same fields, the same consent and the same path into your CRM.

  • One form, two places
  • Source "Website widget"
  • Same fields and consent
  • Straight into your leads

Consent and GDPR

If you collect contact details, you need a clean legal basis. That's why the lead form includes consent and privacy notices. If you like, switch on email opt-in: the contact first receives a confirmation email and only lands in your leads after confirming. The form needs an email field for this, and you can adapt the text of the confirmation email in your company's email templates.

All data is stored on servers in Germany. Permissions per area decide who can see and edit leads at all. Learn more under privacy & security.

Where your leads come from

Every route leads into the same lead list.

SourceHow the lead is createdTypical use
Form on the business cardThe other person enters their details before or after "Save contact"Client meeting, networking, trade show booth
Website widgetA visitor fills in the form on your websiteContact page, landing page, event sign-up
ImportUpload existing contacts as a fileMoving over from Excel or another system
Manual entryYou create the lead yourselfPhone call, referral
Business card scannerScan a paper card in the MyTaag appWhen someone hands you a paper card

Organize leads

Labels, groups and owners

A lead list is only as good as its structure. In MyTaag you tag leads with labels like "Hot" or "Call back", group them – for example one group per trade show – and decide who on the team owns them.

  • Share by emailForward a lead to colleagues by email, with a vCard attached.
  • Export as CSV or ExcelManage your leads in MyTaag or in the CRM of your choice – export is available anytime.
  • ImportImport existing contacts so everything lives in one place.
Lead details with labels, contact data and a "Share by email" button

From lead to deal

Leads into the CRM, and the follow-up

A lead is the beginning, not the goal. In the built-in CRM you turn leads into deals: pipelines with your own stages, drag-and-drop deals, tasks with due dates and a history of notes, calls, emails and meetings.

Email templates in your own voice take care of the follow-up – from the double opt-in confirmation to your company's system emails. That's how yesterday's contact becomes tomorrow's meeting. For events, see trade show lead capture.

CRM board with deals in the stages of a sales pipeline

Lead capture at a glance

Especially effective in real estate and for field teams in healthcare & pharma.

  • Two-way exchange

    The other person needs no app and leaves their details right on your business card.

  • Website widget

    The same form as a contact form on your website – leads tagged with the source "Website widget".

  • Consent built in

    Consent and privacy notices, with optional email double opt-in.

  • Order across the team

    Labels, groups and owners, plus sharing by email with a vCard.

  • Analytics and campaigns

    Saved contacts and link clicks per business card, time period and trade show.

    Learn more – Analytics and campaigns
  • Every channel

    The form appears whether the card was opened via NFC, QR code, link or Wallet.

    Learn more – Every channel

Lead capture FAQ

Form, widget, consent and export – quick answers.

How does lead capture work with MyTaag?

A lead form appears on your digital business card – before or after "Save contact", or as soon as the card opens. The other person enters their details and MyTaag creates a lead, linked to your business card.

Which fields can the lead form have?

You choose the fields freely, for example name, email, phone, company, job title, website, address or a text field. Each field can be required or optional.

Can I embed the form on my website?

Yes. The same form is available as a website widget. Submitted forms land in your leads with the source "Website widget".

Is lead capture GDPR-compliant?

The form includes consent and privacy notices. If you want, contacts confirm their details via double opt-in before they appear in your leads. The data is stored on servers in Germany. More under privacy & security.

Can I export leads to my CRM?

Yes, as a CSV or Excel file. Or work your leads directly in the built-in MyTaag CRM.

Can I distribute leads across the team?

Yes. You assign owners, organize leads with labels and groups, and share individual leads by email with a vCard attached.

How do I capture leads at trade shows?

With the lead form on your booth team's business cards, one lead group per show and a campaign in your analytics. The full playbook is on our page about trade show lead capture.

Turn every contact into a lead

In the demo, we show you the lead form, the website widget and the path into your CRM.